Geox (CT Corp) IDR

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Geox is an Italian brand known for its breathable footwear and apparel. The company was founded in 1995 by Mario Moretti Polegato, who developed the concept of "the shoe that breathes" after cutting holes in his shoes to relieve his overheated feet. Geox's core innovation is a waterproof and breathable membrane used in their soles, allowing for foot ventilation while keeping water out. The brand name, Geox, is derived from the Greek word "geo" (earth) and the letter "x" symbolizing technology.